Cherry Enterprises is a founder and sponsor of an exciting awards group called Business3000, which has celebrated small business excellence in Melbourne annually since 2004.

Business3000 is a not-for-profit awards program aimed at promoting business excellence in Melbourne. Cherry Enterprises works closely with other Business3000 partners, sponsors and supporters, including the City of Melbourne, Gadens Lawyers, De Bortoli Wines, Schepsi Communications, RACV Club, Square Circle Triangle, Method9, The Lifestylers Group, Pitcher Partners, VCA, Red Rover, BIR, Aus Industry, Bekross, DTZ and Smartshots Commercial Photography.

Speakers at Business3000 have included:

• Alan Joyce (Jetstar CEO)
• Daniel Grollo (GroCon CEO)
• Adam Elliott (Oscar-winning film director)
• Janine Allis (Boost Juice CEO)
• Drew Ward (Commonwealth Games CEO)
• Elizabeth Proust (Esanda CEO)
• Diana Williams (Fernwood CEO)
• James Tompkins (Olympic Gold Medallist)
• Peter Hosking (GMC Power Tools CEO)
• Margot Spalding (Telstra Businesswoman of the Year 2006)
• Evan Thornley (Looksmart CEO)
• Jeff Miles (Melbourne Victory CEO)
• Stephen Johnston (Author, "What do you do for a living?")

Rebecca Cherry is the president and co-ordinator of the Business3000 event committee.

You can learn more about Business3000 at www.business3000.org.au.